Gwent-based digital print company Lexon is celebrating the latest phase of its business relationship with international baby and children’s wear brand JoJo Maman Bébé - cementing a three-year partnership supplying window graphics for all of the company’s stores – with its current summer campaign.

Established in Newport by Laura Tenison in 1993, JoJo Maman Bébé has become the UK’s largest independent mother and baby brand.

Crumlin-based print specialists Lexon produce a diverse range of the highest quality print and digital solutions, from commercial print to packaging and point of sale marketing.

A market leader within the industry, Lexon recently took delivery of the first Komori B2 digital inkjet press to be installed in any European print company which has enabled the company to manufacture print products with a shorter lead time, increased personalisation options, and more variable print work.

Lee Stone, head of graphic design at JoJo Maman Bébé, said: “We have been using Lexon for all of our window graphics since 2015 and they have really helped us in delivering impactful, creative and interesting window displays ever since.

“We have grown to having 88 stores around the UK and Ireland and have recently opened our very first store in the US, with another four planned for 2018. In this period of amazing growth, it is great to work with suppliers we know and trust.

“I feel confident that when I deliver a brief to the Lexon team, they do their utmost to come up with a creative solution that looks great and comes in under budget. As we change our window displays 8 times a year, we work to incredibly tight budgets - I look forward to creating more exciting window displays with Lexon in future!”

Lexon commercial director Dominic Hartley said: “As a company, we have a proven track record of building strong and lasting relationships with both national and international clients and to an extent have remained one of Wales’ best kept secrets.

“We’ve built an extremely strong relationship with the team at JoJo Maman Bébé and are delighted that they are so pleased with the work we do as they continue to employ us to assist with not just the main window print vinyls that we produce but also the additional print projects associated with their various campaigns and store décor themes.

“Our aim is very much to continue to develop Lexon Group with market leading new technologies and continued investment and we’re very much looking forward to a continued relationship with JoJo Maman Bébé being a part of this."