DURING the afternoon, the sound of rhythmic drums could be heard across the Maes, drawing people in.

The source was Fairtrade Wales and Torfaen Youth who were staging a “March on the Maes” to raise awareness about the plight of people in Zimbabwe.

Led by Abergavenny’s Martha Musonza Holman, a native of Zimbabwe who makes and sells Fairtrade Batiks, which are African patterned cloths.

In her traditional African garb and, as throughout her presence on the Maes, barefoot, she led drummers around the stalls.

To help bring home the message about rampant inflation and the effect on people in the country, they were handing out 50 million Zimbabwean dollar bank notes, which are worthless.

David Holman runs Love Zimbabwe, a Fairtrade organisation which promotes producers in the African country, with his wife.

He said: “We’re using this march to reach as many people as possible – it’s about taking action and to highlight the situation and how Fairtrade can help producers.”