New internet address endings could include .sucks, .sex and .porn, according to a list of domain name submissions.
A full list of applications for new generic Top-Level Domain (gTLD) names, which will be additions to the existing .com, .org, .co.uk, has been published by the organisation co-ordinating the expansion.
British applicants to Internet Corporation for Assigned Names and Numbers (Icann) include the BBC, which has applied for .bbc, high street chain Boots, which has applied for .boots and Land Rover, which as applied for .landrover. Others include .scot by Dot Scot Registry and .wales and .cymru by Nominet.
The domain name .sucks has been requested by two companies - Top Level Spectrum Inc. and Vox Populi Registry Inc. The more risque .sex also has two requests - from Internet Marketing Solutions Limited and ICM Registry, who also asked for .porn. Uniregistry Corp. has put a bid in for .sexy.
Big companies including Google, Microsoft and Amazon have applied for multiple domain names. Among Google's requests are .google, .gmail, .hangout .youtube, and .and. The search giant also requested .music but has competition from Amazon and six other organisations.
Icann said that it had received 1,930 requests for its first round of new domain names from 60 countries. More than 900 of the applications were from North America, with more than 650 from Europe and just 17 from Africa.
It cost 185,000 US dollars (£118,800) to submit an application but there was a support programme for needy applicants, said Icann. Anyone with an objection to any of the claims can lodge their complaint within the next seven months.
Speaking at a press conference in London, Rod Beckstrom, president and chief executive officer of Icann, said he expected some of the requests to be challenged.
He said: "Some names might be provocative, some might be controversial to some but not to others. We expect challenges."
Icann said it hopes the first batch of new domains will be allocated in the first quarter of 2013.