THE all-new, third generation GS is a car that breaks new boundaries for Lexus. It is the first model from the prestige brand to be marketed globally and it has the distinction of being the first production model to display the powerful and sleek styling of L-finesse, the design principles that will shape a whole new generation of Lexus vehicles.

Developed in a three-year project, L-fitnesse shows Lexus adopting a bolder approach to design than ever before. The GS expresses L-fitnesse through its simple but dynamically powerful lines and proportions, inspired in part by a Japanese cultural heritage.

The new GS adopts a Smart Key system for simple door locking and engine start-up and makes use of an advanced new glass screen system to ensure the Optitron instrumentation read-out remains perfectly clear in all light conditions. A 10-speaker sound system with six-disc in-dash CD player is fitted as standard, but drivers of higher grade versions can enjoy the superior sound experience offered by a Mark Levinson designed hi-fi, unique to Lexus.

The Lexus DVD-based satellite navigation system is offered with a simple touch-screen operating system that also lets you operate the audio and air conditioning functions and, where compatible, Bluetooth control of your mobile telephone. For even greater ease of use, voice control functions are also available, capable of recognising a multitude of commands.